The Unrivaled Global Leader In Influencer Marketing
Using the industry’s richest data, powered by the smartest AI, we precisely match brands with the right talent to reach the right audiences to drive business impact.
Always-on platform
Powered by IBM Watson
Human passion meets AI
Seamless client workflow
100B+ data points searched
Deep creator + content insights
Most granular influencer search
Comprehensive audience analysis
Engagement analysis
Psychographic analysis
AI image recognition
Real-time reporting
Trusted by over 60% of the Fortune 500
$500+ Million
Influencer Campaigns
4+ Million
creators in network
API Partners
With all major social media platforms
Get the Most From Influential
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The Most Advanced AI Platform
Creator Discovery via:
Brand Match:
93%
Our platform, Radius, fuels creator discovery with access to millions of social media accounts through deep API integrations and strategic partnerships. Radius is enhanced by AI to deliver unique creator insights.
We conduct image analysis of photo content for objects, actions, emotions, and brand logo detection. Findings are then made searchable in our platform.
We deploy AI models that leverage advanced natural language processing to segment and categorize creator profiles, ensuring optimal brand alignment and audience engagement.
We apply machine learning models to 10+ years of influencer campaign performance metrics, pinpointing the most effective creators for your brand based on parameters that matter most to you.
The Most Robust Results
Impressions
10.2M
Positive Sentiment
90%
Online Sales
$2.5M
In-Store Sales
$567K
Conversion Rate
5.68%
Influential campaigns have resulted in $2.5B in measurable sales for our partners. We deliver unrivaled ROI through our breadth of measurement solutions and customized approach.
Our preferred partnerships with Circana, Advantage Solutions, Amazon, and /LiveRamp allow us to track conversions across every online and offline metric.
From custom brand list studies, MMM integration, Online and Offline Sales Lift studies, to eCommerce/Affiliate Tracking, our breadth of measurement capability allows for custom approach to ensure alignment with brand’s marketing KPIs across campaigns.
Based on a decade of historical learnings, we strategically utilize real-time creative and audience-targeting optimizations to precisely and effectively disrupt audience buying behavior.
The Leaders in Influencer Marketing
Seamless Collaboration
Detailed Campaign Reporting
Breakthrough Creative
Always-On Optimization
Dedicated Campaign Team
We bring together talent from diverse backgrounds—spanning tech, agency, and startup environments—united by a shared passion for influencer marketing. This unique blend of expertise equips us to lead our client partners' influencer marketing strategies and drive measurable business outcomes.
Our experts are organized around: Business Operations, Client Solutions, Creative, Creator & Campaign Management, Creator Relations, Finance & Legal, Performance Media, Product & Engineering, Revenue and Strategy & Analytics.
Our experts bring a decade of experience, we use machine learning on over ten years of campaign data, 100 billion data points, to identify the best creators for our client’s brand.
Our AI-powered platform creates a seamless workflow experience for our partners to easily view and approve all content and communications throughout the campaign.
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It’s either
Influential or
it’s not.
Influencer marketing isn’t simple.
We just make it feel that way. With expert insights from the most experienced team with a finger on the pulse of culture. Where human perception meets best-in-class machine learning.
Campaigns
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We influence culture just as much as we influence ROI.
Testimonials
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"It is not every day that you meet fellow bold disruptors with kind hearts like Chris and Ryan. They contribute tangible value to your brand(s) while also being a pleasure to work with. Influential’s platform, data, and insights are on another e.l.f.ing level. I highly recommend Influential to supercharge your marketing efforts."
"Thanks to the Influential team's expertise and hard work, we were able to reach a wider audience than ever before during our Big Draft campaign and connect new voices to our mission. Their thoughtful approach to influencer selection and content creation resulted in engaging and impactful posts that encouraged new followers to get involved with our organization and make a difference in the lives of young people in need."
"After conducting due diligence among social-analytics players, WME determined that Influential has engineered a perfect place for brands and talent to ultimately find each other, in a pretty compelling way. It struck us that there's nothing really like this out there."
