Influential

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The only Data-First Influencer Platform

with all the most engaged influencers on Twitter, Instagram, Vine, Snapchat, Facebook and YouTube connected via our patent-pending app.

Using our enterprise technology; now you can make an actual media buy on social. Deliver unique in-demo impressions using the most trusted and relevant voices on top social media platforms with native ads. We offer word of mouth at scale, become the most talked about topic in the world.



Through our partnership with IBM Watson we have built a toolkit to identify personality traits for brands and agencies. You can now choose the most relevant influencers based on how they are perceived, whether they are adventurous, intellectual, altruistic, etc. (over 40 traits). This, coupled with our 3rd party demographics data partners, makes us the most robust and data-driven influencer identification system in the market.

Who We Work With

Kia

Kia Motors America is the marketing and distribution arm of Kia Motors Corporation, based in Seoul, South Korea. KMA proudly serves as the "Official Automotive Partner" of the NBA and LPGA.
Influential's IBM’s Watson Solution Picked Kia’s Super Bowl ‘Influencers’ See Case Studies

United Nations

Each year the International Day of Peace is observed around the world on 21 September. The General Assembly has declared this as a day devoted to strengthening the ideals of peace, both within and among all nations and peoples. See Case Studies

Sony Pictures

Sony Pictures Entertainment Inc. is the entertainment branch of Sony, focusing on motion picture, television production, and distribution units in America. See Case Studies

General Mills

General Mills, Inc., is an American multi-national manufacturer and marketer of branded consumer foods, sold through retail stores. It is headquartered in the Minneapolis suburb of Golden Valley, Minnesota. See Case Studies

Universal Pictures

Universal Studios Inc. is a film studio, owned by Comcast through its wholly-owned subsidiary NBCUniversal, and is one of Hollywood's "Big Six" film studios. See Case Studies

Sony Music

Sony Music Entertainment Inc. is a music corporation managed and operated by Sony Corporation of America, and is one of the “Big Three” record labels. See Case Studies

Corona

Corona Extra was introduced in the United States in 1981, and became the fastest growing imported beer in U.S. history. Corona Extra has been brewed and bottled in Mexico since 1925. Corona Extra is the #1 selling imported beer in the U.S. and the #5 selling beer overall. See Case Studies

Hershey

The Hershey Company is the largest chocolate manufacturer in North America. Its headquarters are in Hershey, Pennsylvania, which is also home to Hershey's Chocolate World. Hershey's products are sold in over 60 countries worldwide. See Case Studies

Ulta

ULTA Beauty is the largest beauty retailer in the United States and the premier beauty destination for cosmetics, fragrance, skin, hair care products and salon services. See Case Studies

Mike's Hard

Mike's Hard Lemonade Co. is a Canadian-owned beverage manufacturer based in the United States. The company produces a family of products based on its original Mike's Hard Lemonade, first introduced in Canada in 1996. See Case Studies

Sony Crackle

Sony Crackle is the only digital entertainment network where consumers can stream their favorite movies, television shows, and exclusive originals for free, through multiple devices. See Case Studies

Esquire Network

Esquire Network is a lifestyle and entertainment television network that features programming that speaks to classic and contemporary passions and interests, from fashion and style, to food and drink, travel, family, and relationships. See Case Studies

Honest Tea

Honest Tea is a bottled organic tea company, based in Bethesda, Maryland. The company is a wholly-owned subsidiary of The Coca-Cola Company. See Case Studies

Unilever

Unilever is a unique company with ambitious plans for sustainable growth and an intense sense of social purpose. Their mission is to help people everywhere increase the quality of life, without increasing their environmental footprint. See Case Studies

Jägermeister

Jägermeister has become Germany’s most famous liqueur export made with 56 different natural ingredients. It is the flagship product of Mast-Jägermeister SE, headquartered in Wolfenbüttel, south of Braunschweig, Lower Saxony, Germany. See Case Studies

Kellogg's

Kellogg Company is an American multi-national food manufacturing company, headquartered in Battle Creek, Michigan. They passionately believe in the power and promise that comes from eating the right breakfast. See Case Studies

Nestle

Nestlé S.A. is a Swiss multinational food and beverage company headquartered in Vevey, Switzerland. It is the largest food company in the world measured by revenues, and ranked #72 on the Fortune Global 500 in 2014. See Case Studies

Fox

The Fox Broadcasting Company, is an American commercial broadcast television network that is owned by the Fox Entertainment Group division of 21st Century Fox. See Case Studies

Paramount

Paramount Pictures Corporation is a film studio, television production company and motion picture distributor, consistently ranked as one of the "Big Six" film studios of Hollywood. It is a subsidiary of U.S. media conglomerate Viacom See Case Studies

Initiative

Initiative is a global communications network within IPG Mediabrands, one of the world’s preeminent media services entities and part of Interpublic Group (NYSE: IPG). See Case Studies

Maxus

Maxus is a global media agency, with services including communications strategy, media planning and buying, digital marketing, search engine marketing (SEM) through search advertising and search engine optimisation (SEO), direct response media, data analytics, and marketing ROI evaluation. See Case Studies

Warner Bros. Entertainment

Warner Bros. Entertainment Inc. is an American entertainment company that produces film, television and music entertainment. As one of the major film studios, it is a subsidiary of Time Warner, with its headquarters in Burbank, California. See Case Studies

Badoo

Badoo is a dating-focused social networking service, founded in 2006 and headquarters in Soho, London. See Case Studies

Red Bull

Red Bull is an energy drink sold by Austrian company Red Bull GmbH, created in 1987. In terms of market share, Red Bull is the highest selling energy drink in the world. See Case Studies

iHeart Media

HeartMedia, Inc. is an American mass media company headquartered in San Antonio, Texas. iHeartMedia, Inc. specializes in radio broadcasting through division iHeartMedia (formerly Clear Channel Media and Entertainment); the company owns more than 850 full-power AM and FM radio stations in the U.S., making it the nation's largest owner of radio stations. See Case Studies

Otterbox

OtterBox is a privately owned consumer electronics accessory company based in Fort Collins, Colorado that produces water resistant, shock resistant, and drop resistant cases for mobile devices. See Case Studies

NBC

The National Broadcasting Company is an American commercial broadcast television and radio network that is the flagship property of NBCUniversal, a subsidiary of Comcast. See Case Studies

Entertainment Tonight

ET is a daily, half-hour, nationally syndicated entertainment newsmagazine, reporting on breaking news events, exclusive interviews, behind-the-scenes first looks, and Hollywood's hottest stories from the worlds of film, television, fashion, literature and interactive media. See Case Studies

Summit

Summit Entertainment LLC is an American film studio and a subsidiary of Lions Gate Entertainment headquartered in Universal City, California with international offices in London. See Case Studies

Rockstar

Rockstar is an energy drink created in 2001. With 14% of the US market in 2008, Rockstar is a leading energy drink brand. Rockstar is based in Las Vegas, Nevada. See Case Studies

Cyberdust

Cyber Dust is a Secure, Speedy, and Free App that deletes your messages 24 seconds after they are read. See Case Studies

Monster Energy Drink

Monster Energy is an energy drink introduced by Hansen Natural Corp. in April 2002. The regular flavor comes in a black can with a green tear-shaped M logo. See Case Studies

Whipclip

A new app that enables you to create clips of your favorite TV and Music moments, and share them with your friends. See Case Studies

Insomniac

Insomniac Events is an American tour promoter focusing primarily on electronic music events. It organizes a number of major dance music festivals, including its flagship Electric Daisy Carnival, along with other events such as Beyond Wonderland, Nocturnal Wonderland, and also jointly organized the Together as One festival with rival promoter Go Ventures prior to 2011. See Case Studies

Rock In Rio

Rock in Rio, an event originating in Brazil, is a recurring music festival located in Rio de Janeiro. It later branched into other locations such as Lisbon, Madrid and Las Vegas. See Case Studies

The Emmys

An Emmy Award, or simply Emmy, recognizes excellence in the television industry, and corresponds to the Academy Award (for film), the Tony Award (for theatre), and the Grammy Award (for music). See Case Studies

Technology

All influencers have our patent-pending app on their hip pocket.

Brands and agencies have enterprise technology to seamlessly make approvals and monitor the campaign.

Proprietary blend of data partners identifying and guaranteeing in-demo impressions, similar to a Nielsen or Arbitron.

All influencers have our patent-pending app on their hip pocket. Brands and agencies have enterprise technology to seamlessly make approvals and monitor the campaign.

Proprietary blend of data partners identifying and guaranteeing in-demo impressions similar to a Nielsen or Arbitron.

Why Work with Us?


Every other company uses a talent agency model or runs campaigns based on gross impressions and arbitrary methods, all without putting audience guarantees in the insertion order.

Overview Video

Experiential

The undisputed leader in the space with three #1 Worldwide trends over Coachella and the WorldCup. We've run campaigns with or at events like Rock in Rio, Coachella, EDC, RedBull GRC, X-Games, E3, and iHeart music fly-aways amongst others.




The only technology that offers 100% brand safe content. Review and approve every image, video, and piece of text before it's released, in real-time.

Network

  • Fashion
  • Fitness
  • Humor
  • Gamers
  • Music
  • Teens
  • Moms
  • Niche

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Case Studies

  • United Nations

    Goal

    Developing and executing a social awareness campaign for the United Nations to create massive interest and engagement around the hashtag #ForgiveForPeace for International Day of Peace, September 21, 2015. Influential responded by assembling a team of elite social influencers to serve as honorary Youth Ambassadors for International Day of Peace.

    Result

    Over 1.5 Billion impressions (500 Million Reach) and trends on Twitter in 14 countries, including a #2 trend in the US, as well as over 22,000 pieces of user generated content.

  • Movie Studio

    Goal

    For Influential to drive massive impressions surrounding #SeeHotTubTimeMachine2, within demo Male 24+, utilizing both iHeartMedia Vegas Escape and influencer- generated content as the impetus for organic U.S. and worldwide trend. Strategically timing the activation of our influencers to spike enthusiasm surrounding HTTM2, during peak moviegoing hours on day two of release.

  • Badoo

    Goal

    To create a "SuperVine" to generate the most looped branded Vine in History. Utilize our creative team to make a special effects video that emulates the real-life app functions, in an entertaining and relevant way.

    Result

    The biggest branded Vine in History. Watch it here

  • App Release

    Goal

    Drive awareness, downloads, in-app engagements, and social shares on WhipClip’s launch day, March 26th. Activate hyper-engaged influencers with a following of F13-34. Have top influencers register in the app and create a profile and content, so their fans can follow them in the app. Create a viral moment around the Comedy Central Roast of Justin Bieber and share clips from that telecast, with a call to action for fans to share it, too.

    Result

    We trended #Whipclip in the US during the launch and hundreds of thousands of engagements, via Twitter and Facebook.

  • ET Emmys

    Goal

    To make Entertainment Tonight's coverage of The Emmys stand out on one of the busiest nights in entertainment.

    Result

    We brought together a group of influencers to live tweet the #ETemmys coverage. We made Entertainment Tonight the only entertainment show to trend by trending #ETemmys #2, worldwide.

  • Rock in Rio

    Goal

    The goal was to build excitement on Twitter, Instagram, and Snapchat by sharing the line-up, creating FOMO/buzz, and having followers share it, as well. In addition to web celebs, we activated targeted music accounts to support the campaign by pushing content and traffic to ticketing. At the event, influencers shared exclusive content from both weekends, using #RockInRioUSA to drive people to buy tickets and go back year after year.