TikTok Influential Awards


This year at Cannes Lions, we teamed up with TikTok to create the first-ever TikTok Influential Awards, hosted by Josh Richards. A dozen CMOs were presented awards by top creators to recognize their brandsβ success on the platform.
The First Ever TikTok Influential Awards
During the Cannes Lions International Festival of Creativity, we teamed up with TikTok to recognize 12 visionary CMOs with Gen-Z approved awards from the creators who are shaping the future of marketing.
Here's a recap:
πͺ Strong POV- Gail Hollander, CMO of The J.M. Smucker Company
π Vibey- Nathan Cook, Senior Global Director of Unilever
π€© Sheesh- Tammy Henault, CMO of The NBA
𫨠Shooketh- Shibani Potnis, VP Enterprise Marketing Lead of Campbell Soup Company
π₯ GOAT- Tim Ellis, CMO of The NFL
π‘ Main Character- Catherina Kowsoleea, Head of Integrated Media at Nike
π₯ Fire- Michelle Crossan-Matos, CMO of Ulta
β Green Flag- Vineet Mehra, CMO of Chime
π PeriodT- Kory Marchisotto, CMO of e.l.f.
π§’ No Cap- Mariota Essery, Executive Creative Director of DoorDash
πΈ Rent-Free- Mark Weinstein, CMO of Hilton
π§ Drip- Craig Brommers, CMO of American Eagle Outfitters