October 2025 Social Media Trends

An overview of October's top trends in social media, creators, and sponsorships, along with key moments to watch out for.

Social Trends

This trend is a playful, lighthearted spin on being “addicted” to something, whether it’s a quirky niche interest or a totally relatable habit.
Creators and users are revealing what they’re personally obsessed with, such as scrolling on TikTok, daydreaming, music, ice cold water, sushi, their significant other, and more. They use bold text overlays and authentic visuals to bring their obsessions to life.
Automobile Example: A “Caraholic” clip might show someone happily skipping to their car, sliding in, placing an iced drink in the cupholder, turning up their favorite jams, and cruising with the windows down for a little self-care drive.

For all the people who are notorious for being late, this trend should become part of your personality…
The ‘Throwing a fit’ trend features someone apologizing with the text overlay “sorry we’re late, [insert name] was throwing a fit,” followed by a second clip of [insert name] rocking a cool outfit in slow motion.
Fashion Example: Text overlay: “sorry we’re late my partner was throwing a fit”... *clip of partner strutting with runway-level confidence in your brand’s outfit*