Influential Voices 2024
Influential joined forces with Publicis Groupe to host an incredible event at Peak NYC.
Influential Voices Recap
Influential Voices Recap
On October 30th, Influential and Publicis Groupe hosted an unforgettable event at Peak NYC on the 101st floor of Hudson Yards. Over 150 senior marketers and agency executives gathered to delve into the latest in influencer marketing strategies, enriched by insights from prominent voices across sports, entertainment, and brand marketing.
Influential Voices special guests included NFL legend Jerry Rice, who shared his perspective on athletes as storytellers in the influencer space, illustrating how sports figures can amplify brand messages. Actress, producer, and activist Eva Longoria also took the stage to discuss her multifaceted career and the impact of authenticity in connecting with audiences.
The event spotlighted diversity in influencer marketing, with a compelling panel led by Influential’s Head of Ethical Media, Latarria Coy. This discussion featured creators Adam Waheed and Tyshon Lawrence alongside industry leaders Neahle Jones from L’Oreal and Danisha Lomax from Digitas North America. Together, they explored the role of inclusivity in brand storytelling and how diverse voices drive meaningful connections.