December 2024 Social Media Trends
An overview of December’s top trends in social media, creators, and sponsorships, along with key moments to watch out for.
Social Trends
As ___, We Need To...
- Describes what others need to do in a comedic way, only to "accidentally" get caught when the camera flips on themselves. This could include men/women/humans/siblings/partners.
- No brands have tapped into this yet, but it can be used by any vertical/brand, incorporating their own playful additions.
- Food & Beverage Example: "As husbands, we need to treat our wives to their favorite orders. [Camera flips to wife typing]"
#WomenInMaleFields
- Women are sharing the toxic relationship behaviors of men and putting them on blast by posing the question "what would happen if I behaved like that?"
- Brands haven't tapped into this but there is space for it, especially beauty & fashion verticals.
- Fashion Example: "He told me the dress code was black tie, so I showed up in my favorite jeans #WomenInMaleFields"
Upcoming Highlights and Key Trends
More Trends At A Glance
- Chill Girl/Chill Guy
- Christmas Decor Reveal
- Cartoon Network Filter
Tentpoles/Key Moments To Look Out For
- Holiday Season
- New Year's
- Golden Globe Awards